Since 2023, we’ve been collaborating with Spring Attitude Festival, one of the most prominent contemporary music and culture events in Rome, hosted at the iconic Cinecittà Studios.
For the 2024 edition, we designed a visual identity that juxtaposed a clean, black-and-white grid with colorful, chaotic, and pop-inspired icons, creating a striking contrast that made the branding instantly recognizable. This aesthetic was adapted across posters, billboards, social media, and web platforms, ensuring a cohesive presence across all channels.
During the festival, we managed video coordination, working closely with artists to enhance their performances on the Cinecittà stages. Additionally, we developed and managed all visual content, maintaining consistency with the identity we created.
Our work complemented a diverse lineup spanning electronic music, alternative rock, and singer-songwriter performances, spread across two exciting days.
CREDITI
Creative Director: Filippo Rossi
Art Director: Leonardo Puca, Selene Sanua, Giovanni Calaudi
Technical Project Manager: Riccardo Fontana
Production: Luca Belli, Giulia Miggiano
Video Social: Valentina Pascarella
Edit: Filippo Manfroi, Gianluca Massarenti
Photos: Federico Carnevale, Noisyroad, Tommaso Notarangelo, Giacomo Gianfelici